Theatre ticketing platform TodayTix has unveiled its largest-ever Black Friday promotion, offering access to more than 50 of London’s most acclaimed productions at up to 40% off.

Currently available, these great value-for-money tickets will be available to all. This offer gives audiences the chance to see the hottest shows in town including MJ The Musical, The Lehman Trilogy, Les Miserables, the National Theatre’s Dear England and more and Back To The Future at amazing prices this festive season – continuing to ensure that theatre is accessible to all, especially at this magical time of year.

With tickets from just £15 it’s the perfect time to book that show you’ve been waiting for and makes a great Christmas gift. The TodayTix Black Friday promotion also includes favourites like Guys & Dolls, The Mousetrap, Starlight Express and The Play That Goes Wrong, plus so many more.

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London Theatre Week is set to make a grand return with its celebration of the West End’s vibrant theatrical scene. From Monday 19th August, theatre fans can shop exclusively priced tickets starting at just £15 via the TodayTixapp and todaytix.com. With over 75 spectacular shows participating, this initiative offers fans an unparalleled opportunity to experience the best of London theatre at accessible prices.

For seasoned theatre-goers and newcomers alike, London Theatre Week provides a gateway to a diverse array of critically acclaimed productions. This year’s lineup includes both established classics like The Phantom of the Opera, Harry Potter and the Cursed Child, and Les Misérables, plus exciting new shows such as Hello, Dolly!,MJ The Musical, and Mean Girls, ensuring there’s something for everyone to enjoy.

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TodayTix Group, the global e-commerce leader for cultural experiences, have announced that it has acquired Secret Cinema, the London-based entertainment company that specialises in immersive film and television events. Secret Cinema’s popularity has exploded over the past 10 years. The company has sold over one million tickets to more than 50 shows, secured a multi-year, multi-title deal with Disney (kicking off with Guardians of the Galaxy), and produced experiences with major movie studios including Marvel, Universal, Paramount, Lionsgate, Sony, Netflix, and Eon Productions. Secret Cinema’s latest shows have attracted massive audiences, with Casino Royale reaching an audience of over 100,000 in London, and its collaboration with Netflix, Stranger Things, drawing over 300,000 people in its first Los Angeles production.

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